MAJOR LEAGUE SOCCER: MLS IS BACK


When Major League Soccer has kicked off their season each year for the past 5-years with #MLSisBack, they turn to us every year to create the season kickoff graphic incorporating each team. It is consistently one of their most engaging posts of the season. 

In 2021 we added an interactive element to the illustration, using Giphy we gave fans the opportunity to create their own versions of #MLSisBack and display them on their Instagram stories. Winners were featured on MLS’s channel and given unique prizes from the league. 

2021 + 5th year graphic:

So happy to collaborate with Heartlent Group on our Fifth version - It’s a tradition by now, and always one of our most popular MLS posts of the year. Wouldn’t want to make it happen with anyone else.
— Dan Stelly // Senior Social Media Director of MLS

Prior four years of season kickoff graphics: