BIDEN / HARRIS 2020

In the waning weeks of the Biden / Harris 2020 Presidential Campaign, it became apparent that more attention needed to be focused on winning Wisconsin, a state that while historically blue, had been won by Trump in 2016 by less than 1% of a voting difference. In early-October, our team at HEARTLENT Group was contacted and volunteered to develop campaign materials in a short amount of time, as the campaign was preparing to go back to Wisconsin over the last 3-weeks prior to Election Day on November 3rd.

We activated nearly all events in October and November by providing assets for stage signage, guerrilla marketing, human billboards, and buses and car signage and wraps that were driven across the state and around college campuses. We developed digital and social assets, including remote events such as Kamala Harris' birthday rally. And we developed video assets that resulted in thousands of impressions from students, activists, and volunteers across the state of Wisconsin spreading the User Generated Content message on why they were voting for Biden and encouraging others to get out and vote as well.

We are proud to have volunteered and played a part in the state of Wisconsin turning blue.